Purabi Dairy has launched a new product in the Guwahati and the nearby areas just before the Rongali Bihu festival. Purabi Gold is a full cream variant of milk from the largest dairy cooperative of Assam.
The West Assam Milk Producers’ Cooperative Union Ltd. is popularly known as Purabi Dairy. And today they announced the supply of Purabi Gold full cream milk across Guwahati and nearby areas. High fat milk is in demand among the consumers and sweet shop owners. This new product comes in one litre packs and contains 6 per cent fat and 9 per cent SNF.
“In our endeavour to offer quality milk products to the consumers of Assam, we have launched the full cream milk variant – Purabi Gold this Rongali Bihu. The one litre packs of Purabi Gold are now available in the market. The latest launch is an addition to our already attractive offerings of standardized milk, curd, paneer, cream, lassi, ghee and other products,” said a spokesperson of the dairy cooperative.
The catchy radio jingles on Purabi Dairy’s new tagline Axomor Xuwaad are the new popular thing. They welcome everyone to be a part of the White Revolution and wish the people on a prosperous Assamese new year.