Burger Singh, one of the biggest Indian brands working with the quick service restaurant model. And they have opened their first outlet of the Northeast India in Guwahati.
Burger Singh is popular for their wide variety of burgers. While the rest of the burger chains produce mainly suiting the American or European taste. While this Indian brand produces burgers aimed to suit the Indian palette. Indian sauces and spices are the key to the acceptance and success of this quick service restaurant brand across the country. Products like Amritsari Murd Makhani and Chicken Awadhi and sauces like the hot Assamese one make them the favorite. From the first outlet established in 2014 in Gurugram, they now have more than 80 direct outlets across the country. Also more than ten in the franchise model.
The first outlet of Northeast India was opened in the City Center Mall located on the Mahapurush Srimanta Sankardev Path of Guwahati. It was opened for service on the 8th of July this year and aims to employ more than forty people. As per reports, this outlet is already generating large volume of sales in the very first month.
They also aim to open 43 more outlets across Northeast India and West Bengal in the coming days.