Coca-Cola has partnered with CARE India to facilitate food and other essentials to underprivileged and vulnerable sections of India.
Earlier in April the beverage major had announced to commit an initial Rs 100 crore to help the healthcare system and communities combat the Covid-19 pandemic in the country.
With this collaboration with CARE India, Coca-Cola and CARE aims to provide dry-ration kits with organized food items to meet specific nutritional needs of various marginalized groups such as migrant workers, daily wage earners and people living with HIV/AIDS across various parts of the country.
“We hope that our joint efforts help assuage the state of the most vulnerable people of our society and that through our collective efforts as a country, we will be able to steer ourselves out of these testing times, says Ishteyaque Amjad, Coca-Cola India and South West Asia Vice-President, Public Affairs, Communications & Sustainability in a report.
Under this initiative 5 lakh people and will be rolled out across Delhi-NCR, Uttar Pradesh, Odisha, Andhra Pradesh, Haryana, Bihar and West Bengal.
With its wide variety of products, Coca Cola is among the highest sellers of soft drinks worldwide. In India too they handle the bulk of the demand.
(Feature image source: Medium)
